IE Center for C-Centricity Members group growing with the addition of Palladium Hotel Group

This addition takes the number of Center for C-Centricity members to eight

The IE Center for C-Centricity is fueled by a rich and diverse group of sponsor companies representing a wide variety of sectors serving consumers & customers across all continents. These companies are thought leaders and highly interested in the concept of customer / consumer centricity who are willing to learn from and inspire each other.

The group has recently grown with the addition of the latest member, the Palladium Hotel Group.

The Palladium Hotel Group was founded in the late 1960s in Ibiza by businessman Abel Matutes Juan, who dreamed of bringing paradise within the reach of travellers and offering them amazing experiences. In 2012, the group opted to update its company image and became Palladium Hotel Group, taking its name from its five-star Caribbean resorts. Palladium Hotel Group was created to clearly define the direction of a new stage in which the customer and human capital are the Group’s priority. Today, the company has hotels and destinations in Spain, Brazil, Italy, Jamaica, Mexico, and the Dominican Republic with brands like Gran Palladium, TRS Hotels, Fiesta Hotels & Resorts, Ushuaia Unexpected Hotels and Hard Rock Hotels.