Dufry, one of the Center’s members, has been selected by the IMBA (International MBA) team as their partner for the Business Impact Lab.
The Business Impact Lab & the Corporate Challenge area key component of the International MBA Program.
Over a five week period, across February and March, students have focused on developing creative solutions to a business challenge identified by Dufry through a Design Thinking process that has been developed to identify unique opportunities and apply innovative ideas.
